Plastic
Postcard Mailers

Nothing works better than a plastic postcard mailer campaign created by experts who love helping clients grow. Triadex’s redemption rates on advertising postcards have reached up to 71% in some cases!

Plastic postcard mailers
Plastic postcard mailers
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Plastic postcard mailers

Triadex Services' Plastic Postcard Mailers are Superior to Traditional Direct Mail

As budgets are stretched, marketing professionals employ the lowest Cost Per Lead and highest Return On Investment (ROI). We successfully manage thousands of marketing programs and tens of millions of postcards.  We work with customers across multiple industries every year and have a proven record of success regardless of the industry!

Plastic Postcard Mailers Triumph Over Paper Mailers

See the effect of plastic postcard mailers on consumers and learn how plastic postcards are more effective than paper ones.

What Are Additional Benefits of Choosing Plastic Postcard Mailers?

Every week, consumers receive countless pieces of mail containing all sorts of campaigns from countless types of businesses. The number of these advertisements can cause a homeowner to overlook great deals and one-time redemption opportunities just because of ad blindness. This is when a consumer becomes so overwhelmed by receiving advertisements that all look the same that they either stop paying attention or, even worse, throw them away! You get a couple of seconds to grab their attention!

  • Not only do plastic postcard mailers look different, but they feel different! When a consumer is sorting through their mail, one of the first things that grab their attention is a piece that feels like something new. Feeling these redeemable plastic cards breaks the monotony of the typical piece of mail. Something as simple as a different feeling can get a consumer to stop and devote more attention to that specific piece!
  • Plastic postcard mailers make the consumer feel like they are receiving something exclusive. Common mass mailing ads seem cheap and run-of-the-mill. Plastic advertising postcards have more thought put into them, making the consumer feel like they have a more significant amount of value. It is typical consumer behavior to assume that something printed on plastic instead of paper holds a higher value. This alone draws more attention and makes the customer focus more on your campaign.
  • There are translucent design options available. This is an added element to the visual benefits of these mailers. The plastic makes the various designs pop and does an incredible job of grabbing a consumer’s attention.
  • Completely customized advertising postcards build brand awareness and boost sales, driving more customers to your business. Let your brand shine in your next postcard advertising campaign.
  • Plastic postcard mailers are customer-oriented. With customizable direct mail, you can embed images, addresses, and names on each piece. These are directly mailed to each targeted consumer!
  • There is also a higher element of security when you use this type of campaign. Magnetic stripe encoding ensures that each piece of mail arrives at its intended destination!
Postcard-Features-and-Options

Postcard Fratures and Options: Pop-Off Cards and Keytags, Personalized Printing, Magnetic Strip and Scratch-Off Options, Loyalty Punch Cards and Redemption Tracking Barcodes.

Why Plastic Postcard Mailers are a Superior Choice to Traditional Direct Mail

Save money with rock-bottom postage discounts.

When you use plastic postcard mailers, amazing postage discounts save you a substantial amount over other types of advertising campaigns! The money for postage is usually a fraction of the cost of other expensive digital advertising campaigns. Why wouldn’t you want to save the extra cash?

Save time with our in-house postcard design team.

The time you save using our in-house design team is invaluable in the overall picture of your company. You can dedicate more time to other areas needed within your company! At Triadex, we understand how valuable extra time can be!

Grow your business by targeting every local mailbox.

When you have locations in any area, every resident you want to target must have a chance to redeem the offers on your business postcard mailers. Triadex can help you leave no stone unturned, reaching all your intended local consumers during your campaign!

Deliver focused offers to targeted audiences

Highly targeted campaigns guarantee that you only hit the consumers you want. Targeting only specific customers and demographics ensures that your advertising budget is spent more efficiently, and you don’t waste money on unwanted postcard mailers going to untargeted locations.

Lower your cost per piece while generating a higher ROI.

You receive a much lower cost per piece of mail but get a much higher bang for your buck. Many of our clients have received an incredibly high ROI when choosing plastic postcard mailers!

Fast & easy turnkey solution.

All you need to do is plug your data into our postcard designs and send them to the intended target audience! We can get your campaign started in an incredibly fast amount of time!

Remarkable redemption rates.

Many of our clients enjoy unbelievable redemption rates courtesy of our postcard advertising mailers. Documented redemption rates range anywhere from 7% to 71%! Your profit potential is significant and can dramatically improve your company’s ROI.

Pop-out gift cards stand out among the rest.

Our clients see redemption rates soar when a discount gift card is included on a direct mail piece. The key to any direct mail program is getting your prospect’s attention. Then, make them want to act on your offer. Plastic postcard marketing will do just that.

Varied Postcard Sizes to Fit Your Needs

Our plastic postcards stand out in any mailbox. The wallet size, credit card thickness, and high-quality graphics make them immediately noticeable in any wallet or purse. Then, they become a constant reminder of your company and offer.

Plastic postcard mailers

Still Not Convinced?

Why It's Important to Combine the Benefits of Plastic Postcards & Digital Advertising

In an era of technological advancement, many would assume that digital marketing would outperform other forms of advertising. However, using digital marketing and printed advertising together is the best way to reach the widest audience possible. What are some key benefits of using plastic postcard mailers with your digital advertising campaigns to deliver the most effective marketing results?

  • Plastic postcards generate strong responses, a 7% redemption rate on average. Add this to your digital advertising (you may wish to promote your website address on your postcards for extra effect), and you have a powerful way to use both together!
  • Plastic postcard mailers encourage increased attention and better comprehension. Plus, you can use plastic postcards as a loyalty reward for people who have shopped on your site. The uses are endless and can support all your digital advertising efforts.
  • Recipients of plastic postcards remembered the last advertiser they received these cards from nearly 75% of the time. Plus, brands viewed digitally are remembered approximately 44% of the time. Combine those two, and you have a super advertising combo! Here’s a tip: use plastic postcards as a lead-in to your website’s full array of product and service offerings.
  • Using direct mail plastic postcards can help with your bottom line, too. The savings you get with sending plastic postcards vs. other mailers can be invested back into your digital marketing to keep the postcard/digital combo working for you!

Case Studies

Restaurant Targets New Movers Case Studies Restaurant Targets New Movers A restaurant wanted to target new movers nearby to generate more business. They decided to try plastic postcard mailers for this particular campaign. By using Triadex for this effort, they generated the following results: The restaurant averaged a 9% redemption rate on ten straight campaigns. They realized the value of targeting new movers through location-based advertising. New families were attracted to their location, hopefully becoming lifelong customers.
Fast-Casual Restaurant Chain with Over 50 Locations Case Studies Fast-Casual Restaurant Chain with Over 50 Locations A fast-casual restaurant chain based in the Midwest with over 50 locations wanted to motivate customers to try new menu items. Triadex mailed to over 200,000 people within a 3-mile radius using a targeted mailing list with two different promotions offered on the postcards. These are the results generated from this campaign: The average redemption rate was slightly over 20%! Some locations received over 38%! The chain continues to use Triadex for its direct mailing campaigns.
Hearing Aid Company's Card Mailer Results Case Studies Hearing Aid Company’s Card Mailer Results A Southwestern hearing aid company wanted to reach new customers through a direct mailing campaign. They mailed 5,000 plastic postcard mailers to the age-65-and-over demographic within a 10-mile radius. The cards contained a coupon for a free hearing test, an $800 discount, and BOGO batteries. Using Triadex for this particular campaign, they achieved the following results: Between March and April, they generated over $25,000 in profits! The company mailed over 25,000 more postcards during four subsequent campaigns. They continue to use Triadex as a vital part of their advertising strategy!
Movie Theatre Triples Redemption Rates with Targeted Mailing List Case Studies Movie Theatre Triples Redemption Rates with Targeted Mailing List A movie theater chain with over 20 locations wanted to encourage customers to sign up for their VIP package. The program allowed customers to earn points that could be redeemed for free popcorn and other refreshment options during their movie experience. We encouraged them to do an A/B split test using a saturation list and a targeted list. The saturation list targeted ages 21-65 with a median income of $50,000+. The targeted list was mailed to consumers of the same demographic but also had a movie-goer propensity. They used a one-card template that offered free popcorn in exchange for signing up for the VIP Club. This particular campaign netted the movie theater chain these results: The targeted list performed three times better than the saturation list. The saturation list had a redemption rate of 3%, while the targeted list had a redemption rate of over 9%. The movie theater continues to use Triadex for all its direct-mail campaigns!
Dentist Makes $103,483 in Profit Case Studies Dentist Makes $103,483 in Profit Teddy Bear Dental Care received a Triadex card mailer created for another dental lab. They were already participating in other marketing, such as billboards, but they still decided to give us a try. They mailed 5,000 cards to specific zip codes, offering their customers a $150 gift card. They ran the same campaign two more times, and on the fourth campaign, they targeted brand-new customers with plastic postcard mailers. These offers included a $150 gift card, a free exam, and an X-ray gift card. These are the results they achieved: Campaigns 1-3 made a profit of $81,741. Campaign 4 made a profit of $21,742. The total ROI from all four campaigns was $103,484! With real-life results like these, it is hard to deny the success of using plastic postcards for your direct mail campaigns! Your company could be our next success story or case study!

Popular Pop-Out Plastic Postcard Templates

standard-size postcard advertising templates Standard Size 4.25” x 5.652”
Mid-size postcard advertising templates Mid Size 3.75” x 7.785”
Jumbo-size postcard advertising templates Jumbo Size 5.5” x 8.5”
Mega-size postcard advertising templates Mega Size 5.5” x 11”

Likewise, die-cut direct mail postcards also feature high-quality graphics. As a result, the combo makes them a natural and attractive card to be put into anyone’s wallet. In a wallet, your offer stands out like a handheld billboard that acts as a constant reminder of your company and offer.

Standard Size – 4.25″ x 5.652″

Standard-size plastic postcard mailer
Standard-size postcard mailer
Standard-size advertising postcard

Mid Size – 3.75″ x 7.785″

Mid-size plastic postcard mailer
Mid-size postcard mailer

Jumbo Size – 5.5″ x 8.5″

Jumbo-size plastic postcard mailer
Jumbo-size postcard mailer

Mega Size – 5.5″ x 11″

Mega-size plastic postcard mailer
Mega-size postcard mailer

Frequently Asked Questions
About Plastic Postcard Mailers

As a leader in the $58.2 billion global direct mail market, Triadex Services has a wealth of information to share. Read the following for answers to your questions about plastic postcard mailers.

What Kind of Redemption Rates Can I Expect With Plastic Postcard Mailers?

Our client experience documented redemption rates ranging from 7% to 71%. Plastic postcard mailers offer a strong ROI.

Do You Serve My Industry?

Triadex Services creates plastic postcard mailer campaigns for a wide variety of industries. Our clients operate multiple units in sectors like automotive, real estate, health and beauty, home services, restaurants, casinos, and franchises. Contact us today to see what we can do for your business.

Why Should I Pair My Digital Marketing Campaign With Plastic Postcard Mailers?

Plastic postcard mailers provide a powerful one-two punch when combined with a digital marketing campaign. Plastic postcards do an excellent job of supporting digital marketing efforts.

Triadex: By the Numbers

Our experience in the postcard mailing and marketing industry dates back to 2002. We’ve generated more than $1 billion in revenue for our existing clients! These are numbers you can count on!

We would love for you and your company to join our constantly growing list of satisfied clients! Choosing plastic postcard redeemers for your next direct mail campaign can generate proven results that your company needs to put its advertising over the top!

Order Plastic Postcard Mailers from Triadex Now

Ready to get started? Triadex Services will be your marketing partner throughout the entire process, discussing the best options for your industry and your needs and managing all the details to create a hassle-free experience. It is impossible to ignore the real-life examples and scientifically proven results of plastic postcard mailers. The benefits are undeniable! If you are ready to boost your direct mailing results with plastic advertising postcards, contact us today to get started with an order!

Contact Triadex Services today to begin your plastic postcard mailer campaign!