Targeted Email Marketing Services
Triadex offers targeted email marketing services built to meet today’s needs. We provide email marketing services that boost results for small businesses and large corporations alike. Wherever your company is, we can help improve your email marketing.
An Essential Communication Tool
What Is Email Marketing?
Email marketing uses email to send advertisements and offers, solicit sales, and even give updates. Emailing is essential in today’s marketplace to seek trust, build loyalty, and increase brand awareness.
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What Affects Your Email Placement Rate?
Learn how Google and other email providers directly influence whether your marketing email arrives in your desired inboxes.
No. 1 Communication Channel Worldwide
Targeted Email Marketing Services Reach Your Intended Audience
Four billion people use email every day. Not only is email popular, but it also converts better. 60% of respondents say that marketing emails have influenced their purchases. Our email campaign features include:
Design
Our graphics team can create impactful, professional emails quickly.
Targeting
The availability of customer segmentation allows you to build a more custom digital marketing mailer for selected groups. Some things to consider when selecting a targeted group:
- Are they new subscribers?
- What is their open rate?
- Have they been inactive for a while?
Insights and Reporting
We provide reporting from campaigns, trends, and conversion tracking.
How Our Targeted Email Marketing Services Work
Building Your Email List
First, we start with your current email platform list and add to it. One popular method of adding to your list is creating a “lead magnet.”
Lead magnets are typically set up to encourage consumers to give you their email addresses via an incentive. For example, you could have a coupon on your website, but to get it, the consumer must fill out a short form providing a name and email address. You could also invite consumers to join your email newsletters.
Boosting Email Open Rates
We will work with you to improve your email open rates. This can be accomplished in several different ways. To begin, we remove inactive subscribers who have not engaged in at least six months.
Then, we perfect the timing of when emails are sent. The best email marketing timing can significantly affect whether a subscriber opens your email. Triadex offers A/B testing to see when the best time and day is to send your emails. An outstanding subject line is a huge part of email marketing, so we ensure yours is spot on.
Perfecting Content
We also assist in the most important item, which is writing engaging content. Once consumers open your email and see your email design, you want to encourage them to read what you’re offering and follow through with the call to action.
We give your readers something interesting and/or fun to read about.
Enhance Your Email Marketing
What next? Continue the momentum with Direct Mail Retargeting!
Take advantage of increased website traffic to create a customized Direct Mail campaign. With Direct Mail Retargeting, we gather key data on visitors to your website. Then, we use this data to send real-time targeted direct mail to your customers.
Achieving the Results You Want
Targeted Email Marketing Services Fine-Tuned for Your Success
Whether you want email marketing for local businesses or multi-location email marketing services for franchises, Triadex is here to help. We ensure you deliver relevant content to the recipients most likely interested in your products or services. Triadex helps maximize the ROI
Improving Your Inbox Placement Rate
Despite your best efforts, 10% to 50% of your emails may not be reaching the inboxes of your opted-in recipients. Why? Because Gmail and other email providers screen emails and only deliver those that meet their criteria. The rest go straight to the junk folder. That means your database generates 10% to 50% fewer sales than it should be.
Triadex helps you overcome this hurdle by finetuning your subject line and email message, ensuring they’re on target and less likely to be blocked. With Triadex, you can beat email providers at their own game and increase your sales.
Succeed With Targeted Email Marketing Services
Our unique data-driven approach delivers engaging content created to drive revenue. We tailor our targeted email marketing services to your specific goals. Triadex explores your customer journey to mine relevant details for your email marketing efforts. From an enticing subject line to a compelling call to action, we craft every element of your email campaign to ensure success.
Targeted Email Marketing That Engages Your Customers
Backed by our targeted email marketing services, your business will build lasting customer relationships. We segment your audience to ensure your message reaches the recipients most likely to act. Our attention-grabbing designs and succinct copy reflect your unique brand, spurring client action. A Triadex email marketing campaign will help drive conversions and boost your bottom line.
Frequently Asked Questions About Targeted Email Marketing Services
As a trusted marketing partner, Triadex has a wealth of knowledge to share about targeted email marketing services.
What is targeted email marketing?
Targeted email marketing creates tailored campaigns for subscribers based on interests, demographics, or behavior.
What is an example of a targeted email?
A targeted email is personalized specifically for a group of recipients based on shared characteristics such as demographics, interests, purchasing history, or online behavior. The goal is to make the message more relevant and engaging to the recipients, thereby increasing the chances of achieving the desired outcome, such as a sale or a sign-up.
What are the hallmarks of a good email subject line?
An effective email subject line will:
- Entice curiosity
- Use a friendly, conversational tone
- Include numbers like “50% off your next order!” or “10 People will win a free dinner!”
